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Case study: The Engineering Edge

Professor Lucy Rogers is on location, finding out how everyday technology is providing people with an engineering edge.

Strategy and presentation

We worked with the client to co-ordinate across internal and external marketing channels, plus supported the development of high-impact artwork built around the host’s personality and look.
The Engineering Edge podcast

Media coverage

Using our networks and journalist database we pitched the show to a range of trade, mainstream and popular science outlets, achieving a glowing full-page review in New Scientist, a full-page feature for Professor Rogers in The Metro and various others mentions in audience-appropriate publications.

An engaged audience

With our support, the show peaked at #5 in the Apple UK Tech chart, alongside a #1 spot in the ‘New Shows’ section, achieved over 20k views on YouTube and saw more than 110k impressions on Twitter, with high engagement rates across all platforms.
A Tweet discussing The Engineering Edge podcast
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